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João Elias, Copywriter
at BBDO Portugal

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Work   About

Elias João - Creative Copywriter and Stategist


The Walker Social Media - FOX
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After 10 seasons of The Walking Dead, the hype around the series was dying down (no pun intended).                                                                                                                                               
Especially on social media.

So, we decided to tease exclusive content on a ‘dead’ social media platform.

But in order to do so, we had to bring it back to life.
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Role

Concept & Copy
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Creative Team

Luis Paladino, Art Director

Marcus Seixas, Senior Copywriter

Rafael Clark, Art Director and CD
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Recognition

Silver Award, Digital Stunt, Clube Criativos Portugal
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2020